Where’s my Sunshine?
Promoting Teletext Holidays in the busy January season. Onsite, online and in Social. I delivered the creative concept, ‘Say Hello Sunshine’ and a campaign and granular content strategy to enable the client to deliver content from ‘I’m saying goodbye to…’ to ‘I”m saying hello to…’. In between there was the ‘Shuzie Shunshine Shallenge’ a tongue-twister which, inevitably makes you say sh*t. Results are still out, it ran January 2019.